My Watch List

You can use the Watch List to keep track of securities, including their gains and losses, before you're ready to invest in them. The watch list is for anything you'd like to keep an eye on. The investor in this example has just started watching the movements of several different stocks, but you can add any security we offer to your own Watch List. See how all the information displayed in the example can benefit your investing research by scrolling over and selecting a panel to read all the details.

Managing your Watch List

You can have many Watch Lists, which enables you to categorize securities that interest you based on any qualities that catch your curiosity. The investor in this example has aptly named it "Watch List," but you can give your lists any name you can think of.

You can also add new securities to your list here just by typing its symbol and selecting the Add button. The Watch List can switch between a Carousel view, as seen in the example, and a table view to see a list of all the securities you're watching in one place.


Here you can see current information about a security including its last trading price. If you've grown fond enough of a security after watching it for some time, you can set up a trade directly from the Watch List here.

Need to dig a little deeper? Check out a detailed quote. Any securities that you no longer wish to track can be removed from your Watch List here as well.

And finally, if watching isn't your style, set up tracking alerts and we'll text or email you details about securities that you're interested in, whether you own them or not.

Price and Volume

This chart shows the price change for the security over a range of time which can be anywhere between 1 day and 10 years. This time period can be changed in the top right corner. Your Watch List also shows how much the security has increased or decreased in value since you stared watching it (look for the W on the chart). Ford Motor Co has decreased by 2.56% since it was added to this investor's watch list.

Rankings & Latest News


The Watch List shows you a quick view of stock rankings from the top providers: Morningstar, Sabrient and The Street Ratings.

Latest News

Read the latest market news related to the security you're watching. In this example, Ford Motor Co was featured in a news article released the prior day. More news articles and videos are also available.

Analyst Ratings

Several investment analysts provide ratings on different securities and here you can see the number of ratings for the security you're watching and their average rating. These ratings are reported as a numerical value that matches up to the rating's action:

  1. Strong Buy
  2. Buy
  3. Hold
  4. Sell
  5. Strong Sell

In this example, Ford Motor Co currently has an average rating of 2.09 placing its rating in the light green category between Buy and Hold.


This section provides some clear numbers to help explain the current stock's price movement. Here's a hint: "TTM" means "Trailing Twelve Months.")

Bid/Ask: The bid price is the price at which you can sell your shares. The ask price is the price at which you can buy shares on the market.

Volume: This is the estimated number of shares that have changed hands (traded) over the course of the trading day.

Market Capitalization: The total value of the company's stock, calculated by multiplying the number of shares outstanding by the share price of the stock. In this example, Ford Motor Co has $66.51 billion in total market capitalization.

Open: The price at which the stock opened at the start of the market day on the last day of trading. Note that this number is different from the closing price on the previous day – sometimes very different.

Day High and Day Low: The highest and lowest trading price reached at any point throughout the trading day.

52 Week High and Low: The highest (and lowest) trading price reached at any point in the last 52 weeks (not the calendar year). Here, Ford Motor Co's highest trading price in the last 52 weeks occurred on October 24, 2013.

Price to Earnings (TTM): This valuation ratio compares a stock's current price to its per-share earnings over the past 12 months. P/E is often measured against other stocks in an industry to compare whether a stock is under or overvalued.

Gross Margin (TTM): This is the percentage of profits that exceed production costs. Here, Ford Motor Co has 16.14% more profits than costs to produce its products.

Profit Margin (TTM): A company's net earnings (after taxes) over its gross earnings once certain expenses have been taken out.

Return on Equity: This is a measure of how much in earnings a company generates compared to common stock holders' equity.

Return on Assets: The return shows how profitable the company is (annual earnings) compared to its total assets.

Return on Investments: Gains (or losses) from investing over the cost of investing.

Note: Some companies won't have all these ratios reported.


Here the historical returns are shown for periods of 3 months, 1 year and year to date (YTD). In this example, Ford Motor Co's 3 month return is 6.05%. This means that if the stock was purchased exactly 3 months ago, the investment would currently have a 6.05% gain.